01 — First 8 seconds
The above-the-fold checklist: headline, phone, proof, CTA.
Free Checklist / Roofing
Roofing Website Checklist
Run your roofing site against the same 27-point list we use before any Texas roofer goes live — so the site books jobs instead of just sitting there looking nice.
02 — Turn visits into calls
Click-to-call, quote form, and sticky-CTA placement rules.
03 — Trust & proof
License, insurance, warranty, and review signals that close storm jobs.
04 — Found on Google
Service-area pages, GBP wiring, and the local-SEO foundation.
Get your free checklist.
Tell us where to send it. Your download is available after you submit.
What’s insideSmall steps.
Small steps.
Useful progress.
Best for: Roofing company owners about to launch, redesign, or sanity-check the site they already have.
- The 5 things a homeowner checks in the first 8 seconds (and where most roofing sites lose them)
- Phone-number, click-to-call, and quote-form placement that turns visits into calls
- The exact trust signals storm-damage homeowners look for (licensing, insurance, warranties)
- Page-speed and mobile checks you can run yourself in 10 minutes
- Local-SEO basics: service-area pages, Google Business Profile links, NAP consistency
- The 3 photos every roofing site needs and the ones that quietly hurt you
A little more clarityGood questions.
Good questions.
Straight answers.
Do I need a new website to use this checklist?
No. The checklist works just as well on the site you already have. Most roofers find 4 or 5 quick fixes that get more calls without rebuilding anything.
Is this specific to roofing or generic web advice?
It is built specifically for roofing. The trust signals, the storm-damage homeowner mindset, and the service-area page structure are all tuned to how people actually hire a roofer.
How long does it take to go through?
About 30 minutes for the self-checks. The page-speed and mobile checks are things you can run yourself with free tools we name in the PDF.
Put the plan into action
Want a hand with the next step?
Keep a good thing going
More from the library.
Playbook / All trades
Local SEO Quick-Start Playbook
A day-by-day, 30-day local-SEO plan a contractor can run without an agency — the same foundation work we do in the first month for a new client, written so you can try it yourself first.
Get the free playbookTemplate / All tradesContractor Marketing Budget Template
A plug-in budget worksheet that shows where contractors typically spend across Google, Maps, website, reviews, and ads — and an allocation guide so you can split any monthly number across the channels that actually book jobs.
Get the free templateWorkflow / All tradesLead Response Workflow
The exact follow-up sequence we run for clients — from the second a lead lands to a booked job — laid out as a workflow you can copy so no lead ever goes cold because nobody followed up.
Get the free workflowYour next chapter
Talk to our website design expert.
We’ll help you identify what needs attention and what to tackle first.
Free. 30 minutes. You walk away with a plan either way.Or call (325) 238-6125Prefer we reach out?
Leave your details and tell us what you have in mind.